Legal & Policies
Privacy Policy
Your privacy matters to us. This policy explains how Model Britain Ltd collects, uses, stores and protects personal information when you use our website, contact us or engage with the Model Britain project.
About this Privacy Policy
This Privacy Policy explains how Model Britain Ltd (“Model Britain”, “we”, “us” or “our”) collects, uses and protects personal information.
It applies when you visit our website, submit an enquiry, request information, register an interest, apply for an opportunity, communicate with us or otherwise engage with Model Britain.
We are committed to handling personal information responsibly, transparently and in accordance with applicable UK data protection law.
Who We Are
Model Britain Ltd is the organisation responsible for determining how and why personal information covered by this policy is processed.
Model Britain Ltd
Registered in England and Wales
Company Number: 16203845
Registered Office: 14 Ceres Grove, Fairfields, Milton Keynes, MK11 4DQ
Email: info@modelbritain.co.uk
Website: modelbritain.co.uk
Information We May Collect
The information we collect depends on how you interact with Model Britain. It may include:
Your name, title, organisation, job title or similar identifiers.
Email address, telephone number, postal address and other contact details.
Employer, professional role, business interests and information relevant to your engagement with us.
Information you provide when contacting us about investment, partnerships, education, careers or other matters.
CVs, employment history, qualifications and information submitted as part of an application or expression of interest.
IP address, browser, device information, operating system and related technical data.
Information about how you interact with our website and its content.
Your preferences regarding updates, marketing and other communications.
We do not intentionally collect more personal information than is reasonably necessary for the purpose for which it is being used.
How We Collect Personal Information
We may collect personal information in several ways.
Information you provide directly
This includes information provided when you complete a website form, contact us by email or telephone, register an interest, request investor information, submit an application, attend a meeting or otherwise communicate with Model Britain.
Information collected through our website
Certain technical and usage information may be collected when you use our website through server logs, cookies and similar technologies, subject to applicable consent requirements.
Information from other sources
We may sometimes receive professional or business contact information from publicly available sources, professional networks, advisers, business partners, introducers or other people where it is appropriate and lawful for us to do so.
How We Use Personal Information
We may use personal information to:
- respond to enquiries and communicate with you;
- provide information you have requested;
- manage investor enquiries and access to investor information;
- manage partnership, sponsorship, supplier and professional relationships;
- manage recruitment, applications and expressions of interest;
- communicate with schools, educators and education stakeholders;
- organise meetings and maintain records of relevant business communications;
- operate, maintain and improve our website;
- understand website usage and performance;
- protect our website, systems, information and business interests;
- send marketing or project communications where permitted;
- establish, exercise or defend legal rights;
- comply with legal, regulatory and governance obligations.
We do not sell personal information to third parties.
Our Lawful Bases for Processing
We process personal information only where we have an appropriate lawful basis for doing so. Depending on the circumstances, this may include:
| Lawful Basis | How It May Apply |
|---|---|
| Consent | Where you have actively agreed to receive particular communications or to a specific use of your information. |
| Contract | Where processing is necessary to take steps at your request before entering into a contract or to perform an agreement with you. |
| Legal Obligation | Where we need to process information to comply with applicable law or a regulatory requirement. |
| Legitimate Interests | Where processing is reasonably necessary for the operation, development, administration, security or promotion of Model Britain and those interests are not overridden by your rights and interests. |
Where we rely on legitimate interests, those interests may include responding to business enquiries, developing professional relationships, administering the project, maintaining appropriate records, improving our website, protecting our systems and communicating appropriately with relevant stakeholders.
Investor, Partnership, Education & Recruitment Engagement
Model Britain is a project in development and engages with a wide range of people and organisations. The information we need therefore varies according to the nature of that engagement.
Investors and investment enquiries
If you request investment information or access to investor materials, we may use your identity, contact and professional information to assess and respond to the enquiry, manage access to relevant materials, communicate with you and maintain appropriate records.
Partners, sponsors and professional contacts
We may process business contact information to explore, establish and manage commercial, professional, supplier, advisory, sponsorship and partnership relationships.
Education
We may process professional contact information relating to teachers, schools, education organisations, advisers and other education stakeholders where they engage with Model Britain.
Recruitment and applications
If you apply for a role or submit an expression of interest, we may process the information you provide to assess your suitability, communicate with you and manage the recruitment or engagement process.
Additional privacy information may be provided where a particular activity requires more detailed or specific processing.
Marketing & Communications
We may send project news, updates or other communications where you have requested them, consented to receive them or where another lawful basis permits us to contact you.
You can ask us to stop sending marketing communications at any time by using any unsubscribe option provided or by contacting us at info@modelbritain.co.uk .
Opting out of marketing does not prevent us from sending non-marketing communications where these are necessary in connection with an existing relationship, enquiry or transaction.
Cookies, Analytics & Website Technologies
Our website may use cookies and similar technologies to operate correctly, remember preferences, understand website performance and help us improve the visitor experience.
Where required, non-essential cookies will only be used in accordance with the choices you make through our cookie controls.
More information about the cookies used on the website and how you can manage your preferences is available in our Cookie Policy .
Who We May Share Information With
We do not sell personal information. We may, however, share information where reasonably necessary with appropriate third parties, including:
- website, hosting and IT service providers;
- email, communications and administrative service providers;
- professional advisers such as lawyers, accountants and consultants;
- project advisers and professional teams where relevant to an engagement;
- organisations involved in a prospective transaction, investment or commercial relationship where appropriate;
- public authorities, regulators, law enforcement bodies or courts where required by law or where necessary to protect legal rights.
Where third parties process personal information on our behalf, we expect them to protect it and use it only for the purposes for which it has been provided.
International Data Transfers
Some of the technology and service providers used by Model Britain may process or store personal information outside the United Kingdom.
Where personal information is transferred internationally, we take appropriate steps to ensure that the transfer is made in accordance with applicable UK data protection law. This may include relying on applicable adequacy regulations or using recognised contractual or other safeguards.
You may contact us if you would like further information about the safeguards relevant to your personal information.
How We Protect Personal Information
We take reasonable technical and organisational measures designed to protect personal information against unauthorised access, disclosure, loss, misuse, alteration or destruction.
Access to personal information is limited to people and service providers who have an appropriate reason to access it.
No internet-based system can be guaranteed to be completely secure. We therefore continually consider appropriate safeguards as our systems and the Model Britain project develop.
How Long We Keep Personal Information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including to meet legal, accounting, reporting, governance or regulatory requirements.
The appropriate retention period depends on the type of information, the nature of our relationship with you, the purpose for which the information is used, applicable legal requirements and whether the information may be needed to establish, exercise or defend legal rights.
When information is no longer required, we will delete, anonymise or otherwise dispose of it appropriately.
Your Data Protection Rights
Depending on the circumstances and the lawful basis on which your information is processed, UK data protection law may give you rights including the right to:
- request access to personal information we hold about you;
- request correction of inaccurate or incomplete information;
- request deletion of your personal information in certain circumstances;
- request restriction of processing in certain circumstances;
- object to certain processing;
- request transfer of certain personal information where the right to data portability applies;
- withdraw consent at any time where we rely on consent as our lawful basis.
Your right to object
Where we process your personal information on the basis of legitimate interests, you may have the right to object to that processing. You also have the right to object at any time to the use of your personal information for direct marketing.
These rights are not absolute and may not apply in every circumstance.
To exercise a data protection right, contact us at info@modelbritain.co.uk .
We may need to request information from you to confirm your identity before responding to a request.
Children's Information
Model Britain is being developed as a destination with significant family and educational appeal. However, this website is not currently intended to collect personal information directly from children without appropriate involvement from a parent, guardian, school or other responsible adult where required.
Where future services or educational activities involve the processing of children's personal information, we will consider appropriate safeguards and provide additional privacy information where necessary.
Third-Party Websites
Our website may contain links to websites, platforms or services operated by third parties.
Model Britain does not control the privacy practices of those organisations. If you follow a third-party link, you should review the privacy information provided by that organisation.
Changes to this Privacy Policy
Model Britain is an evolving project and our website, systems, services and activities will develop over time.
We may therefore update this Privacy Policy from time to time to reflect changes in our activities, technology, legal requirements or the way we process personal information.
The date shown at the top of this page identifies when this policy was last updated. We encourage you to review it periodically.
Contact Us & Complaints
If you have a question about this Privacy Policy, how Model Britain handles personal information or wish to exercise a data protection right, please contact us.
Model Britain Ltd
Email: info@modelbritain.co.uk
Registered Office:
14 Ceres Grove
Fairfields
Milton Keynes
MK11 4DQ
Company Number: 16203845
Information Commissioner's Office
If you have concerns about how we use your personal information, we would appreciate the opportunity to address them directly.
You also have the right to raise a complaint with the Information Commissioner's Office (ICO), the UK's independent data protection regulator.
Further information is available at ico.org.uk .
