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Advisory Board

Martin Grieve

Financial Oversight, Capital Strategy & Investment

Senior finance and strategy leader with more than three decades of experience spanning PwC, Unilever and Reckitt, with extensive expertise in corporate finance, investment, capital allocation and governance.

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Martin Grieve, Model Britain Advisory Board

30+ Years

Finance & Strategy Leadership

PwC

Chartered Accountant & Senior Manager

Unilever

Global CFO & Corporate Ventures Leadership

Reckitt

Former SVP Corporate Finance

About Martin

Global finance leadership across investment, capital allocation and corporate strategy.

Martin Grieve is a highly experienced senior finance and strategy leader with more than three decades of experience across global consumer brands, corporate finance, investment and governance.

Martin began his career at PwC, qualifying as a chartered accountant and progressing to Senior Manager across audit and transaction services before moving to Unilever.

At Unilever, he held a series of senior executive appointments including CFO Unilever HPC Mexico, CFO Global Homecare and Hygiene, and Managing Director of Unilever Corporate Ventures. In the latter role he led Unilever's global venture-capital and private-equity activities across Europe, North America and Asia.

Martin later joined Reckitt as SVP Corporate Finance, leading global financial reporting, planning, strategic analysis, M&A evaluation and capital allocation, while also playing a central role in a major global finance transformation programme.

Career Journey

Selected leadership appointments

01

PwC

Senior Manager

Qualified as a chartered accountant and progressed through audit and transaction services.

02

Unilever Mexico

CFO, HPC Mexico

Senior financial leadership within one of Unilever's major international markets.

03

Unilever

CFO, Global Homecare & Hygiene

Global divisional financial leadership across major consumer businesses.

04

Unilever Corporate Ventures

Managing Director

Led global venture-capital and private-equity activities across Europe, North America and Asia.

05

Reckitt

SVP Corporate Finance

Led financial planning, reporting, strategic analysis, M&A evaluation and capital allocation.

MB

Model Britain

Advisory Board

Providing financial oversight, capital strategy and investment guidance.

Contribution to Model Britain

Financial oversight. Capital strategy. Investment discipline.

At Model Britain, Martin provides senior financial oversight and strategic guidance as the project develops its capital strategy and progresses towards investment readiness.

His background in global corporate finance, capital allocation, venture investment and M&A brings an important investor perspective to the project, helping challenge assumptions, assess financial strategy and support disciplined decision-making.

His governance experience also strengthens Model Britain's ability to develop the financial frameworks and oversight expected of a major destination project as it moves through successive stages of development and capital formation.

Selected Strengths
Corporate Finance
Capital Allocation
Investment Strategy
M&A Evaluation
Venture Capital
Governance